We would like to introduce you to our October wallpaper filled with the rich autumn atmosphere. For October, we created an image filled with golden rice grains about to be riped. Rice has long been an iconic grain symbolizing fall in Korea. Rice plants turn the fields a golden yellow with ripe rice to create a wonderful sight with the colorful autumn leaves.

There is a saying that we Koreans get our energy from rice. Although it has become a common ingredient during modern days, grains were so valuable that they even served as currency during the Joseon Dynasty.

Rice was also a distinguished skin care ingredient frequently used by royal families during the Joseon Dynasty. Women in the Joseon Dynasty placed great emphasis on clear and clean skin care. So, they cleansed their faces with rice water or mixed it with other grain powders such as red bean or mung bean to use as a facial mask. Rice is rich in amino acids and minerals that nourish and moisturize the skin and is also known to be effective in improving both skin tone and texture.

The beauty of Joseon's rice products contains all the benefits of rice and the wisdom of the women of the Joseon Dynasty. We have developed products that focus on moisturizing and nourishing the skin as well as improving skin tone. Our Radiance Cleansing Balm and Low pH Rice Face and Body Cleansing Bar were inspired by the tradition of washing one's face with rice bran water while Dynasty Cream focuses on skin nourishment and moisturizing with rice bran water and grain fermentation complex. And don’t forget about Glow Deep Serum to help evening skin tone and create a smooth texture.
 

We hope the Beauty of Joseon rice products can help your body and mind overflow with abundance this October.