COUNTDOWN IS ON...
Rice Wonderland Grand Opening
Enjoy Popup Exclusive Gifts
Spend $100+: Mother-of-Pearl Mirror Gift
Make a purchase of $100 or more (pre-discount) to receive a beautiful, traditional mother-of-pearl mirror.
Spend $200+: Duffel Bag & Keyring Gift
Receive a special duffel bag, matching keyring, and a Daily Relief Sunscreen when you spend $200 or more (pre-discount).
Daily Lucky Draw: Win a Kyungdae Mirror Stand
Get a chance to win a Kyungdae mirror standโone entry for visiting, plus another with a purchase!
Rice Wonderland Experiences
Rice Wonderland Photo Booth
Capture your visit at our whimsical Photobooth, designed to create lasting memories of your time in Rice Wonderland. Snap, share, and take home a piece of the magic!
Rice Wonder Bar
Savor the essence of rice at our Rice Wonder Bar, where you can enjoy refreshing, rice-themed drinks inspired by traditional flavors. Sip, relax, and experience the natural beauty of rice in every taste.
Daily Tinted Fluid Sunscreen Lounge
Discover the perfect match with Beauty of Joseon's new tinted fluid sunscreen. Test shades in-store for a flawless, natural glow tailored just for you!
PRE POP UP ONLINE EXCLUSIVE SALE
Order Now for In-Store Pickup and Save 30%!
Planning to visit our very first Pop-Up Store? Or looking for a reason to stop by? Skip the lines and save by choosing in-store pickup.